Jeff Genzler started his first amplifier company with a vision, and a passion, in a garage in Phoenix, Arizona. As professional musician for more than a decade, he saw a need for smart, reliable, amplification systems that made strategic advancements to the form.

Jeff and his wife Catherine, and their dedicated team, built that company and delivered exceptional products and support, worked closely with inspiring and talented people, and earned a global reputation for innovative designs and superior quality.

Now they’re returning to their roots.

He's building smart, pure, innovative bass amps and cabinets. They’re proud to have their long time engineer, Scott Andres, as an important part of the team. They have strong relationships with trusted craftspeople, suppliers, and retailers around the world.

Jeff and Catherine now live in Brooklyn, close to family. They’re becoming part of their community, giving a percentage of each product sold to local music initiatives.

As a company, they do the work because they love it, because the music is worth it, because the conversation with their customers is inspiring. Their spirit is simple and true, uncompromising and dedicated.

Jeff is proud to present the next generation of Genzler amplification.

This is the product you expect from the people you trust.